RU communic8N W teens?

SINGING THEIR TUNE

Hip-hop, rap and R&D musicians still comprise more than half of the Top 10 list of music act scores, but rock acts are threatening to make the race competitive for the first time in years.

Source: TRU’s TRU Score 2006 — derived by dividing percentage of respondents who indicated they like a particular artist “very much” by percentage who are familiar with that artist.

BLUE CLUE

Teens’ favorite color is blue, but it’s rare to find a naturally blue food. That’s why food manufacturers have developed a variety of foods, from cookies to soda that are not blue by nature. It’s a way to add interest to ice cream, cookies, toppings, and even french fries. In fact, some think the newly introduced blue M&M’s taste better than the other colors.

No matter what the latest trends, teens are rebellious by nature, so a quest for the unconventional is always on their agenda. Since blue is so rare in nature, naturally endowed blueberries in all their forms are a great solution in food formulation for teens. Millennials perceive blueberries as healthy but cool.

TV has some work to do

A poll by Bolt Media, a Web site used to upload videos and photos, found only one in four 12- to 34-year-olds can name all four major broadcast networks: ABC, NBC, CBS and Fox, reports AdAge.com. Surfing the Internet is the most popular activity for 84 percent of respondents, followed by hanging out with friends (76 percent), watching movies (71 percent), and TV viewing (69 percent). The five most-watched TV networks are Fox, Comedy Central, ABC, MTV and Cartoon Network.