The overwhelming attention paid to the childhood obesity crisis these days is laudable. Unfortunately, some approaches are forgetting a key factor: Children are not miniature adults. For some processors, this means it's back-to-school time.
ACNielsen US, Schaumburg, Ill., for the first time has tracked consumer purchase behavior on health and wellness products (as identified by label claims) across all categories. The results are an important tool for trend watchers, marketers and product developers.
Ask the chefs attending the 2nd Annual Wisconsin Potato Taste Tour what surprised them the most about the tour, and the answer was unanimous: the number of specialty varieties Wisconsin potato farmers grow, and the research being done on those varieties.
As the number of people diagnosed with celiac disease has risen dramatically in the United States to an estimated one in 120 people, so have the variety and availability of products that make cooking or eating gluten free anything but medicinal.
The 19th annual DuPont Awards find innovation the world over. The awards honor not just the packaging but also the technology and processes, equipment and converters that create the end-use packages. Nominations are accepted from both packaged goods marketers and from companies directly involved in the creation of the packages. Take a look at this year's winners.
With the trend for portable yet healthful foods, Ocean Spray Craisins -- sweetened dried cranberries -- are in high demand. To keep pace with the products popularity, Ocean Spray is adding production capacity at a fast pace.
Nestle has created a new form for its popular (but old 1938) Crunch bar: Crunch Stixx. The remake moves the product to a more premium space and also makes it more convenient. Nestle rolls novelty, demographics, premiumness and convenience into Nestles Crunch Stixx.
Hollis Ashman and Jacqueline Beckley, Consumer Understanding Editors