Near-Record Crowd at 2007 IFT Expo

A near-record crowd sampled ingredients healthy and exotic.

By Diane Toops and Dave Fusaro

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InterHealth Nutrceuticals staged a press conference featuring Harry Preuss, a researcher at Georgetown University Medical Center and author of The Natural Fat-Loss Pharmacy, to promote its weight-management ingredients. ChromeMate is a niacin-bound form of chromium, and Super CitraMax is extracted from the South Asian fruit Garcinia cambogia.

Dow Chemical Co. announced that earlier in July it bought Wolff Walsrode of Germany to create Dow Wolff Cellulosics. Wolff's Walocell carboxy methocellulose rounds out a Dow gums portfolio that had methocellulose and some hydroxypropyl methylcellulose (HPMC).

TIC Gums served up yummy Fire-roasted Tomato Soup containing both its new Caragum 200 (a starch replacer) and an organic version of Nutriloid 7000 gum (increases soluble dietary fiber).

Danisco (www.danisco.com) wowed them with Banana Sorbet Mousse with a cocoa swirl, a creamy sorbet, containing Cremodan Mousse 30 Emulsifier and Stabilizer Systems with slow melting properties.

Watson Inc. brightened up the floor with Got Bling, edible silver and gold glitter made possible by mica-based pearlescent pigments. It can be applied to the surface of chocolate, pan-coated gum drops, gum, frostings and candy. Just think of the possibilities in baking and confectionery.

Between its oils and milling divisions, Bunge North America had plenty of sample jars lined up in its IFT display.
Between its oils and milling divisions, Bunge North America had plenty of sample jars lined up in its IFT display.

Fortitech Inc. showed off its very unique function application Weight Management Popcorn. The premix blend contains niacin, pantothenic acid, chromium, L-carnitine, CLA, green tea extract, calcium and potassium to help stave off hunger, add energy and improve cardio.

New technology made it possible for Oregon Freeze Dry Inc. provide Freeze-dried Ice Cream, bite size pieces that can be used in cereals or snack mixes since they do not require freezing. Flavors include vanilla, strawberry and chocolate.

Kerry Ingredients U.S. introduced its hot extrusion Real Fruit and Vegetable Crisps technology. Products feature 30 percent fruit and vegetable solids and allow for fruit and vegetable content claims. On display were blueberry, celery, spinach, squash, strawberry and tomato in different shapes (perfect for customization).

Custom Melts, a patent-pending technology from Sargento Foods Inc., allows manufacturers and foodservice providers to quickly make a sauce for refrigerated and frozen products from Custom Melts, refrigerated solid cubes, slices, shreds and dices of cheese in more than a dozen flavor varieties, including Garlic-Herb, Sharp Cheddar, Alfredo, Pepper Jack, Creamy Pesto and Country Gravy. Custom Melts control melt temperatures and have excellent cling. Just add to a hot dish and it turns into a scrumptious sauce in minutes. They can be customized for processors and would be perfect in meal kits or side dishes.

Innophos Inc. generated lots of interest at the show with demonstrations of its VersaCal Clear calcium. The product is a highly soluble calcium designed for enhancing clear beverages. Its also a good source of phosphorous.

Less is more

Reducing salt seems to be the mantra for many food companies. Assisting them in this endeavor was Cargill's SaltWise sodium reduction systems. They can reduce sodium levels 25-50 percent while delivering the punch of salt.

Similarly, Ajinomoto Food Ingredients highlighted its savory seasoning Koji-Aji. A powdered ingredient, it provides the sensation of kokumi, a Japanese concept combining enhanced flavor impact, balance texture and increased mouthfeel. DSM Nutritional Products launched Sensarite, which can boost saltiness or reduce bitterness and off-notes in bakery and dairy applications.

Morton Salt developed Morton Lite Salt, a 50/50 blend of salt and potassium chloride for sodium reduction and potassium fortification. You couldn't eat just one potato chip at the booth of Jungbunzlauer Inc. Even though the company used Sub4Salt, a blend of mineral salts that reduce sodium content by up to 50 percent, the salt flavor of the chips made them a crowd favorite.

Sugar reduction also was on the minds of attendees. Univar USA launched BakeSweet, a new line of category-centric sweetener blends to reduce sugar in cakes, cookies, bakery mixes, fillings and icings.

New Nutrinova Inc. are GumSweet for sugar-free gums and TwoSweet for carbonated beverages, fruit drinks and beverage mixes. Nutrinova found in clinical trials that a 50-50 blend of its Sunnett ace-K and sucralose can be used to totally or partially replace sugar in flavored yogurt applications. And Splenda sucralose in granular form was debuted by Tate and Lyle.

Fishing for omega-3

Omega-3 oils will be in more food products next year. Ocean Nutrition Canada Ltd. confides Les Truffes au Chocolat Inc. is including Meg-3 in its O Trois line of chocolate bars and chocolate fingers. Each bar contains 100 mg of EPA/DHA from fish oil.

Cognis Nutrition and Health launched Omevital 1812 TG Gold, omega-3 oil with long-chain fatty acids EPA and DHA, developed for dairy products, spreads and other fat-based applications.

Even Hormel is getting into the act. Hormel Health Technology LLC and the Specialty Products Division of Hormel Foods launched Eterna odorless omega-3 fish oils, which eliminate all traces of fishy taste, odor and impurities. And The Wright Group celebrated its 50th anniversary with a newly developed microencapsulated, High DHA Omega e, utilizing its proprietary SuperCoat microencapsulation technology.

Meanwhile, Kemin Food Ingredients developed Fortium RPT40, a liquid antioxidant for hard-to-stabilize matrices such as fish oils and other applications containing omega-3s. It's a combination of rosemary extract, tocopherols and ascorbyl palmitate.

Mars Inc. created a new scientific division called Mars Botanical, based in Rockville, Md., to focus on research and product development involving flavanols -- naturally occurring plant compounds or phytonutrients found in cocoa, tea, wine, nuts and certain fruits and vegetables. "The field of micronutrients is still in its infancy and we believe the study of natural plant compounds such as flavanols holds tremendous promise for the future," said Bruce Suezaki, general manager.

Oh, and since we've explained the belly dancers and baobab of our headline, we ought to account for the bed. Davisco Foods International amused attendees with a couple snoozing in bed throughout the show. They were demonstrating the attributes of Butter Pecan Flavored Southern Snooze milk beverage, which contained BioPure-Alphalactalbumin, a purified whey protein fraction rich in tryptophan, an amino acid associated with improved sleep and morning alertness.

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