resizedimage106170-FruitSense
resizedimage106170-FruitSense
resizedimage106170-FruitSense
resizedimage106170-FruitSense
resizedimage106170-FruitSense

Agave-Sweetened FruitSense Vitamin Water Supports a Rainbow of Health Benefits

June 5, 2008
Each flavor of this new vitamin water supports a distinctive health benefit
Sparta, Mich.-based Old Orchard Brands introduces a unique entry into the functional beverage category with the launch of FruitSense, vitamin water sweetened naturally with five percent real fruit juice and low-glycemic organic agave nectar. It has no preservatives and is gluten free.

Available in multi-serve, 64-ounce bottles, each eight-ounce serving features antioxidant vitamins C and E, essential vitamins A and B, plus additional ingredients for added functionality, including Echinacea, EGCG, CoQ10, ginseng, taurine, hibiscus, magnesium, zinc, calcium and iron.

Flavors, each supporting a distinctive health benefit, include: Key Lime Colada (enhanced with EGCG to help boost metabolism); Pomegranate, Blueberry, Mangosteen (includes co-enzyme Q10 for heart health); Kiwi Dragonfruit (contains ginseng and taurine for natural, caffeine-free energy); Strawberry, Peach, Melon (includes hibiscus, vitamin D, and magnesium to combat stress); Tangerine Grapefruit (includes zinc and Echinacea for preventative health); and Cranberry, Raspberry (blended with calcium, vitamin D and iron for women's health.

"FruitSense combines the best of all worlds: five percent real fruit juice, added vitamins, a low calorie count, and an organic sweetener that's friendly to a diabetic diet," said Kevin Miller, vice president of marketing for Old Orchard Brands. "In addition, as a multi-serve product, we offer consumers a lower cost per ounce, in a more environmentally-friendly package.”

Suggested retail price is $3.49 per bottle.

Sponsored Recommendations

Revolutionizing Healthcare: The Impact of Digitalization in Biopharma Innovation

Biopharma enables an entirely new level of innovation that’s simply not possible in conventional drug development. It’s an approach that can fundamentally change the way healthcare...

Navigating the Automotive Industry's Electric Future

The automotive industry is at a turning point. Bloomberg estimates that by 2040, 54% of new vehicle sales will be electric. And by 2030, we’re looking at 100% of passenger vehicles...

Unified Process Control Brings Operational Clarity

Inland Empire Utilities Agency replaces its SCADA enterprise system with the PlantPAx Distributed Control System and reduces complexity for operators

PlantPAx DCS Improves Operational Reliability

KC Water calls on R.E. Pedrotti to replace obsolete wastewater SCADA solution with a unified Modern Distributed Control System (DCS).