Campbell Makes V8 Into Boxed Soup

A full serving of vegetables in every bowl

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In the “Why-didn’t-they-think-of-that-sooner?” category, Campbell Soup Co., Camden, N.J., extends its 50-year-old V8 franchise — known for delivering vegetable nutrition – with Campbell’s V8 soups. These pureed soups, made from farm-fresh ingredients, offer a full serving of vegetables in every bowl, are low in fat, saturated fat and cholesterol and contain no artificial flavors or preservatives.

Packaged in convenient soup boxes, varieties include: Golden Butternut Squash Soup, a blend of mellow-sweet butternut squash and savory herbs (140 calories); Garden Broccoli Soup, a blend of broccoli and seasonings (80 calories); Tomato Herb Soup, tomatoes, basil and a hint of garlic (90 calories); Southwestern Corn Soup, a balance of yellow corn and the spicy kick of roasted peppers (150 calories); and Sweet Red Pepper Soup, a blend of red pepper and tomatoes (150 calories).

Suggested retail price for an 18.3-ounce aseptic box is $2.99.

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