Odwalla Transitions to 100% Plant-Based Bottles

Odwalla becomes the first beverage manufacturer to transition its single-serve drink to a new and sustainable package while still maintaining its 100 percent recyclability.

By Food Processing staff

Share Print Related RSS

In April 2011, Half Moon Bay, Calif.-based Odwalla Inc., a Coca-Cola company, became the first company to transition its single-serve offering – which represents more than 80 percent of the company’s total business – to a new and sustainable package made of up to 100 percent plant-based materials (minimum of 96 percent) while still maintaining its 100 percent recyclability. Additionally, Odwalla reduced the single-serve bottle’s size from 15.2-fluid oz to 12-fluid oz.

Developed by Coca-Cola, the PlantBottle consists of HDPE plastic made of up to 100 percent plant-based materials derived from sugarcane and molasses, a by-product of sugar production. Manufacturing the new plastic bottle is more environmentally efficient as well. A life-cycle analysis conducted by Imperial College London indicates the PlantBottle with 30 percent plant-base material reduces carbon emissions by up to 25 percent, compared with petroleum-based PET.

(Earlier this year, Coca-Cola opened the world's largest plastic bottle-to-bottle recycling plant in Spartanburg, S.C., which produces approximately 100 million pounds of recycled PET plastic for reuse each year -- the equivalent of nearly 2 billion 20-oz Coca-Cola bottles.

Helping to cut the plant’s carbon footprint by an estimated 35 percent, Odwalla recently completed the installation of five fuel cells operating on redirected bio-gas at its juice packaging plant in Dinuba, Calif. Through its annual Plant a Tree program, Odwalla has donated $350,000 worth of trees to state parks across the country to support reforestation and planting initiatives over the last three years.

Less than 1 percent of the by-products of Odwalla’s packaging plant in Dinuba goes into landfills. Pulp, peels and cullage are used as livestock feed; plastic and cardboard are baled and recycled; and worn-out equipment and other metals are sold as scrap. And most of the fresh produce Odwalla uses is locally grown.

“The PlantBottle packaging represents a significant step in Odwalla’s ongoing sustainability efforts to protect our planet,” said Alison Lewis, president, Odwalla. “Since the brand’s inception in 1980, it has maintained a very simple vision: Make great juice, do good things for the community, and build a business with a heart. Such a simple vision has proven to have a large impact, especially when supported by a guiding principle of respect – respect for our consumers who rely on us for nourishing beverages, and respect for our earth on which we rely for holistic nourishment.”

Share Print Reprints Permissions

What are your comments?

You cannot post comments until you have logged in. Login Here.

Comments

No one has commented on this page yet.

RSS feed for comments on this page | RSS feed for all comments