Home » Start-up seeks cost-effective packaging for a gourmet item
Start-up seeks cost-effective packaging for a gourmet item
Q: I am starting a gourmet brownie business. I want to individually wrap the brownies in something that is close-fitting, has a tight seal and looks "elegant." I also want to keep the labor cost down. I've tried a portable constant heat sealer with cellophane bags but the result reminds me of a package of saltine crackers. Not the luxury item I had in mind. Plastic wrap looks better but the seal and protection is not as good as cellophane. It also takes longer to wrap with plastic. Is there an automated method without an exorbitant cost? Are there companies that will package products for you?
A: Theron "Tee" Downes responds:
Unless your initial volume is unusually high, you will not be able to find an automated solution for your brownies that you would consider "reasonably priced." I have had many successes in this type of situation through contracting with a local workshop where people of limited abilities are learning job skills. This works because they charge a piece rate.
Are any of the brownies frosted? If some are, you may want to investigate films with release agents. You may also want to consider shrink films for an "attractive package."
Subscriptions
Digital Editions
Access Food Processing and Wellness Foods magazines on-line and receive an e-mail each month when your new issue is ready. Subscribe Now »
E-Newsletters
Biweekly updates delivering feature articles, top industry news, company news, product announcements, technical issues and more. Subscribe Now »
Print page