When it Comes to Food: What is Natural?
As a marketing enhancement, ‘All-Natural’ is a natural. But as a definition on a food or beverage label, it resides in a gray legal area.
As a marketing enhancement, ‘All-Natural’ is a natural. But as a definition on a food or beverage label, it resides in a gray legal area.
Fit, fast and fun were new product themes for the year; here are nine products that caught our fancy…and land in our shopping carts.
Good research goes bad in connecting daily candy consumption to violence.
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These are tough times for food companies and marketers. Kellogg Co. will discontinue using an immunity statement, specifically "Now helps support your child's immunity," on Kellogg's Rice Krispies and Cocoa Krispies cereals after a flurry of criticism from the FDA and the media that these cereals are loaded with sugar.
The Great Recession is not being replaced by the Great Recovery, but celebrate the victories and do your part to keep this momentum rolling.
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