Kraft starts the year 150 million pounds lighter

Northfield, Ill.-based Kraft Foods eliminated 150 million pounds (116 million kilograms) of material from its supply chain since 2005 to exceed its packaging reduction goal two years ahead of schedule.

According to the company, "The greatest opportunity to influence the environmental impact [is] based on a package's size is early in the design phase."  Heeding its own advice, Kraft Foods developed the Packaging Eco-Calculator tool which helps developers create efficient and optimized packaging.

To read more best practices for how Kraft reduced materials from its supply chain, visit the complete story on Kraft's website

More News:

All news »

What are your comments?

You cannot post comments until you have logged in. Login Here.

Comments

No one has commented on this page yet.

RSS feed for comments on this page | RSS feed for all comments