According to Mintel research, energy drink manufacturers saw and increase a 136% increase in sales from 2005-2009 but are having a tough time attracting new customers. 74% of those surveyed say they don't consume energy drinks/shots and 69% of those non-users are not interested in trying them.
A recent survey from market research firm Mintel shows that nearly 40% of consumers claim they haven't changed organic product purchasing habits because of the recession and only a mere 3% have stopped buying organic products altogether.
Results of a study published in the November 2007 American Journal of Clinical Nutrition suggest that supplementing the diet with tomato lycopene may interfere with the insulin-like growth factor (IGF) system and thereby possibly decrease cancer risk.
It's not just sugary sodas that are adding to the obesity crisis - it's fruit drinks, alcohol and a combination of other high-calorie beverages, say UNC-Chapel Hill School of Public Health researchers.