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Latest energy drink gets some bad buzz

In the competitive market for "energy drinks," the aim is to advertise more caffeine, more buzz, more attitude. Even more controversy. The latest drink to bust from...

Research Finds Energy Drink Ingredients 'Continue Down Unhealthy Path'

New Mintel GNPD Ingredients finds energy drinks not getting any healthier

Energy drinks bubble up

Energy drinks - chock full of sugar and caffeine and with names like Monster, No Fear, and Gorilla Juice - first appeared six years ago in dance clubs in New York...

Pepsi to launch ‘premium’ soft drink

PepsiCo said it will launch its first premium soft drink in the second quarter of next year.

Soft drinks becoming a hard sell

Advertising Age reports that in 2005, soft drink sales decreased for the first time in two decades. Increasingly health-conscious consumers are opting for water and...

Hansen's 'Monster' Drink Punches Up Profits by 244%

The firm's "Monster" energy drink is a monster hit in the alternative beverage market. The beverage boosted Hansen's profits by 244 percent in the last year, earning...

Soft drink industry issues new school policies

In an effort to head off government regulations banning school sales of their products, beverage makers today announced their own offensive to limit the availability...

State probes Coke-Nestlé calorie-burning drink claims

Connecticut's attorney general has launched an investigation into claims by Coca-Cola Co. and Nestlé SA that a new green-tea-based soft drink they are marketing...

Teens back off sugary drinks

Carbonated soft drinks are going out of style, especially with teens. And one respected industry analyst warns that beverage companies like Coke and Pepsi shouldn't...

Soft drink industry weighs restrictions on school sales

With pressure from health advocates mounting, Coca-Cola, Pepsi and the rest of the soft drink industry are considering a voluntary ban on carbonated soft drinks in...

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