Boyd Food Machinery, the UK based purchaser and supplier of industrial food processing equipment launched a new customer friendly website. Dealing exclusively in pre-owned and reconditioned machinery, Boyd has gained a worldwide reputation for high quality equipment and excellent customer service.David Boyd, Managing Director, had this to say abou the site, www.boydfood.com, which took over a year to develop. "We wanted a totally new website which portrayed our corporate identity regardless of the users’ country or language. The multi-lingual text is supported by our team of linguists based at our UK head office, ensuring exceptional customer focus throughout. Users can browse equipment we have for sale, request machinery not listed and add details of any items they wish to sell. We will always be a people business but now the initial experience prior to contacting us has been simplified and improved."