New Products

Flavor Agents Designed to Dazzle Kids

International Flavors & Fragrances

New York, N.Y.
(see map)

Phone: 212-765-5500
Website: www.iff.com

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International Flavors & Fragrances Inc. launches its Kidazzle Flavors for Kids beverage collection, a line of 65 high-impact flavors successfully tested in low-sugar applications.

Water-soluble, heat-stable and available in “Natural” or “Natural & Artificial,” the line includes flavors for all child-oriented beverage applications, including dairy, carbonated and non-carbonated drinks. Flavors range from classic favorites such as wild cherry and sour apple to fun, fanciful options such as melon-apple and cherry-berry, and novel choices including dragonfruit-grape and starfruit-melon.