Grab-and-go desserts satisfy sweet snack attacks
In an effort to help busy consumers have their cake and eat it too, Downers Grove, Ill.-based Sara Lee rolls out Sara Lee Cheesecake Bites, three 20-calorie bite-sized versions of its famous cheesecake, straight out of the freezer. Varieties include Original, Chocolate and Strawberry.
Because full-flavor doesnt have to equal full-size, Sara Lee Bites can satisfy a craving whenever it strikes, says Carl Gerlach, marketing director, Sara Lee new products. Sara Lee Bites give families a contemporary grab-and-go version of the desserts that made Sara Lee synonymous with sweets.
Suggested retail price for a container of 40-pieces is $3.69.