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String cheese offers omega-3s on-the-go

Category: New Food Products

Product Type: Dairy

Manufacturer: Sorrento Lactalis

As consumers continue to be increasingly health-conscious and functional food savvy, supermarkets respond by stocking shelves with food products that provide health benefits beyond basic nutrition to meet consumer demand. In response to dietary trends showing that Americans are not getting enough omega-3 fatty acids, foods fortified with omega-3 fats, such as docosahexaenoic acid (DHA) and eicosapentaenoic acid (EPA) are in high demand, especially by people interested in improving their health and well-being.

Buffalo, N.Y.-based Sorrento Lactalis introduces Sorrento+Plus String Cheese with Omega-3s. Sold under the Precious and Sorrento brand names in West and East Coast markets, respectively, the +Plus Omega-3 string cheese is made with milk containing a high level of DHA and EPA omega-3s, contains seven grams of protein and offers a portable and convenient nutritional choice that fits well with today’s health-conscious, “grab-and-go” consumer. It’s also a great option for the majority of Americans who do not eat enough omega-3 fatty acids on a regular basis and an especially welcome addition for those who are unable to enjoy fish.

“The new +Plus Omega-3 snack cheese responds to consumer demand for foods that offer nutrition, health, convenience and taste all rolled into one,” says Susan Thomas, marketing manager. “We’re responding to one of the top food attributes requested by consumers.”

Suggested retail price six individually wrapped one-ounce servings is $3.99 and $4.29 for Sorrento and Precious brand names, respectively.

Company Information

2376 South Park Avenue
Buffalo, NY 14220 (see map)
Phone: (800) 828-7031
Fax: (716) 823-6454
Website: www.sorrentocheese.com

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