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Reduced-Calorie Juice Drinks Do Not Contain Artificial Flavors, Colors, Sweeteners or Preservatives

Category: New Food Products

Product Type: Beverages

Manufacturer: Odwalla Inc.

Odwalla Inc., Half Moon Bay, Calif., has added two reduced-calorie juice drinks to its product portfolio. Mojito Mambo natural juice drink with vitamins C and E and Pomegranate Strawberry natural juice drink from concentrate with vitamins C and E are refreshing nutritional beverages with one-half the calories and sugar of other leading premium juice drinks. They are fortified to provide 50 percent of the daily recommendation of antioxidant vitamins C and E. And like all Odwalla products, the quenchers do not contain any artificial flavors, colors, sweeteners or preservatives.

Sweetened with a combination of Truvia natural sweetener, organic evaporated cane juice and fruit juices, each drink has 50 calories per eight-ounce serving for consumers who are seeking a natural, reduced calorie and reduced sugar beverage.

Developed jointly by Odwalla parent Coca-Cola Co. and Cargill Inc., Truvia is one of the much talked about, zero-calorie sweeteners using rebiana, which comes from the stevia leaf. Harvested at the peak of sweetness, stevia leaves are dried and steeped in water, much like tea. This extract is then refined and purified. The origin and the process are natural.

Suggested retail price for a 450-mL (15.2-oz.) grab-n-go recyclable plastic bottle is $3.29.

Company Information

Phone: (800) 639-2552
Website: www.odwalla.com