Microwavable Grilled Flatbreads Available in Crispy or Soft

Sept. 23, 2009

Weight Watchers Smart Ones, a Pittsburgh-based H.J. Heinz Co. brand, gives lunch time a boost with new flavorful Smart Ones Artisan Creations, a line of microwavable grilled flatbreads.

The flatbreads boast real grill marks, robust flavor and whole strips of steak or chicken, topped with fire-roasted vegetables and tasty sauces. In addition to serving as a better-for-you lunch option, mid-day munchers can enjoy them either crispy or soft by following the package instructions for a sandwich that suits personal tastes.

Each of the varieties has a Weight Watchers Points value of six, has 310 calories or less, and 6-8g of fat. Options include: Chicken Marinara with Mozzarella Cheese (grilled white meat chicken, fire-roasted bell peppers and onions, and reduced-fat mozzarella cheese, topped with marinara sauce on a flatbread); Savory Steak and Ranch (seasoned beef steak, fire-roasted green bell peppers and onions, reduced-fat mozzarella cheese with a creamy ranch sauce); Southwestern Style Chicken Fiesta (grilled white meat chicken, reduced-fat cheeses and fire-roasted vegetables complemented by a roasted red bell pepper sauce) and Chicken Bruschetta  (grilled white meat chicken, tomatoes, roasted red bell peppers and reduced-fat mozzarella cheese with a creamy roasted garlic sauce).

According to NPD Group, sandwiches are ranked among the most popular items eaten by Americans and are consumed at 37 percent of all lunches. Knowing the lunch time favorites are so well loved, the Smart Ones brand team wanted to offer sandwich options that deliver the same type of bakery-baked flavor with appetizing ingredients that satisfy cravings and complement a healthy lunch experience.

Suggested retail price is $3.29.