Jolly Green Giant Combines Pasta And Veggies

Dec. 22, 2011
General Mills adds two pasta varieties to its Green Giant Valley Fresh Steamers frozen lineup, which uses steam-in-bag technology.

Minneapolis-based General Mills, adds two pasta varieties to its Green Giant Valley Fresh Steamers frozen lineup, which uses steam-in-bag technology.

Valley Fresh Steamers Vegetables with Pasta are made with 100 percent natural ingredients and preparation time is less than seven minutes, making for a convenient, family-friendly meal. Made with creamy sauces and freshly steamed vegetables, these steam-in-the-bag sides help make serving dinner to your family a whole lot easier. There are no messy pans to clean up, making preparation super convenient for mom. Perhaps best of all, they add veggies to the family's favorite pasta dishes.

Each package contains 2 ¼ cups (244g) — one to two servings. Varieties include Macaroni and Cheese Sauce with Broccoli (classic elbow pasta and broccoli in a cheese sauce) and Pasta and Vegetables with Alfredo Sauce (corkscrew pasta with carrots and broccoli in an Alfredo sauce).

"The new Green Giant Valley Fresh Steamers Vegetables with Pasta help make vegetables, a necessary addition to every dinner plate, convenient and tasty," says Yumi Clevenger-Lee, marketing manager for Green Giant. "We were excited to implement feedback we received from our consumers. When we asked what they would like added to our delicious Valley Fresh Steamers frozen mixes, without hesitation they replied 'pasta.' "

Suggested retail price is $2.39.