Hillshire Farm Goes Gourmet With Premium Smoked Sausage

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More than half of Americans say they have gone a year without dining out, perhaps in part due to the economy, according to a U.S. Census Bureau 2012 Statistical Abstract.  For these consumers who attempt to create flavorful, restaurant inspired dishes in their own kitchens, Downers Grove, Ill.-based Sara Lee Corp. introduces Hillshire Farm Gourmet Creations, a line of premium smoked sausage that offers wide meal versatility. 

Whether planning a dinner party or whipping up a simple, yet savory supper for the family, Hillshire Farm Gourmet Creations can be tossed in a skillet with olive oil and your favorite vegetables, added to a hearty jambalaya or mixed in with a favorite pasta or rice recipe to create satisfying meals. Slow cooked, the new Hillshire Farm Gourmet Creations line offers four chef inspired flavors with no artificial colors, flavors or by-products, and contain 10g of protein or more per serving.

Varieties include: Chicken Apple with Gouda Cheese, savory chicken sausage made with gouda cheese and sweet apples; Beef & Bacon with Monterey Jack Cheese, premium beef sausage accented with smoky bacon and Monterey jack cheese; Beef & Jalapeno with Monterey Jack Cheese, premium beef sausage with a kick of jalapeno and Monterey jack cheese; and Sweet Italian Style with Peppers and Mozzarella Cheese, premium pork sausage featuring traditional Italian seasonings coupled with the sweet zest of peppers and mozzarella cheese.

"We listened to our consumers, and they told us that they are looking for new options to create great tasting meals at home that are both delicious and affordable," says Daryl Gormley, brand general manager, Hillshire Farm.  "As more consumers are opting to dine in, Hillshire Farm wanted to introduce a product that simplifies the process of creating meals with a sophisticated flair right at home. Hillshire Farm Gourmet Creations meet consumers' increased desires for unique flavor profiles that can be used in various recipes to create restaurant gourmet dinners without the hefty price tag."

Available in the refrigerated meat section, the suggested retail price is $4.99.

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