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MorningStar Farms Veggie Meatballs And Veggie Dogs

Category: New Food Products

Product Type: Packaged/Prepared Foods

Manufacturer: Kellogg Co.

Every year the New Year brings a new commitment to head to the gym, ditch bad habits and get back on track for living a healthy lifestyle. But while the jury is out on how long this new healthy living will last, Battle Creek Mich.-based Kellogg Co.'s MorningStar Farms brand joins forces with the Meatless Monday campaign, a non-profit public health initiative of The Monday Campaigns, in association with the Johns Hopkins Bloomberg School of Public Health. The goal of the campaign is to cut saturated fat intake to make every week a new chance to improve eating habits. Going meatless one day a week can also decrease our carbon footprint and save precious resources like fresh water and fossil fuel.

To help Americans have even more meatless choices, MorningStar Farms launches two new "better for you" meat alternatives -- Meal Starters Veggie Meatballs, with 80 percent less fat than the leading frozen fully cooked meatballs, and re-introduces Veggie Dogs, a low-fat alternative to real meat dogs.

"We're happy to welcome MorningStar Farms to the Meatless Monday movement, which is embraced by hundreds of thousands of people including nationally known chefs, schools, restaurants and whole communities in 21 countries around the world," says Peggy Neu, president of the Meatless Monday campaign. "Going meatless just one day a week is a simple, easy change that can have a big impact on your personal health and the health of the planet."

Suggested retail price for the meatballs is $4.59.

Learn more: www.MeatlessMonday.com

Company Information

Website: www.MorningStarFarms.com

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