Old Orchard Brands Introduces Harvest Select

Nov. 20, 2012
Families seeking a budget-friendly frozen fruit drink need look no further.
Frozen fruit juice concentrates have been a staple in U.S. family freezers for decades due to the unique combination of value and fresh-when-you-make-it taste appeal. Today, consumers have a new budget-friendly option Harvest Select from Sparta, Mich.-based Old Orchard Brands available in three flavors including Grape, Orange and Apple. All three varieties of Harvest Select feature 10% real fruit juice, and each 8-oz. serving provides 100 percent of the DRI of vitamin C. The juice cocktail concentrate comes in a lightweight, leak-proof plastic can that is microwave safe, making thaw times a thing of the past. Simply empty one can into a pitcher, add three and one-half cans of cold water and stir for a great tasting juice drink the whole family will enjoy. Suggested retail price for each 12-oz. container is 99 cents per can, which reconstitutes to 48-oz. of 10 percent juice cocktail.