Cow Wow Cereal Milk Puts the Wow in the Cow

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Cow Wow Cereal Milk is a line of single-serve, ready-to-drink, flavored milk boxes that capture the unique taste of the bottom-of-the-cereal bowl. Developed and marketed by its Los Angeles-based namesake company, the milks are making their national debut in Chocolate Chip Cathy and Fruity Trudy varieties, with Cinny Minny and Marsha Mallow rolling out later this year.

Sold in 8-oz., shelf-stable packs, a single serving contains 170-175 calories, depending on variety. Cow Wow includes nine essential vitamins and minerals including calcium, potassium and protein and only 6g of added organic cane sugar.

Until this national rollout, Cow Wow was available only in Southern California supermarkets as well as Legoland and the Los Angeles Zoo. It can also be ordered for shipment anywhere in the U.S. via Amazon.com. A case of 18 costs $36.

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