Mondelez Introduces Whole-Grain Brown Rice Triscuits

April 19, 2013
The new Brown Rice Triscuit from Mondelez International starts with whole-grain brown rice and wheat and weaves in pieces of sweet potato or red beans, bringing a new taste to the mainstream cracker aisle.

The new Brown Rice Triscuit from Mondelez International starts with whole-grain brown rice and wheat and weaves in pieces of sweet potato or red beans, bringing a new taste to the mainstream cracker aisle.

By introducing brown rice to its wheat cracker, these new Triscuit crackers offer a lighter texture with a crispier crunch. The baked crackers come in five varieties: seasoned with Tomato & Sweet Basil, seasoned with Sea Salt & Black Pepper, with Red Bean seasoned with Roasted Red Pepper, with Red Bean seasoned with Savory Red Bean, and with Sweet Potato seasoned with Roasted Sweet Onion.

The new varieties all deliver 21g of whole grain per 29g serving. Additionally, the new line of crackers is free of high-fructose corn syrup, hydrogenated oil, cholesterol and artificial flavors.

A 9-oz. box has a suggested retail price of $3.69.