Alexia Foods Rolls Out Sweet Potato Rolls

Bread baskets on dinner tables around the country are making room for a new taste: Sweet Potato Rolls. This innovative new artisan bread offering from Alexia Foods, Eagle, Idaho, is made with American-grown, farm-fresh sweet potatoes, which bring an indulgent, natural sweetness to every bite. The rolls go conveniently from freezer to table in less than 20 minutes.

"The sweet potato is migrating away from its place at the holiday table and making its way to everyday dinner tables," says Mike Smith, vice president and general manager. "As a good source of vitamin A, Alexia Sweet Potato Rolls offer a simple, yet extraordinary flavor and give food lovers a new way to enjoy a classic favorite."

The new rolls join the brand's line of chef-inspired artisan breads, which includes ancient grain rolls, ciabatta rolls, French rolls, focaccia rolls, whole grain rolls and garlic baguette. All of Alexia's rolls offer at least 8 grams of whole grain per serving.

Suggested retail price is $3.89 per package.

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