Ready-to-Drink Protein Beverage from Mix1 Life
Mix1 Life Inc., is rolling out its reformulated ready-to-drink, shelf-stable protein-enhanced beverages. The product comes in three flavors: Blueberry/Vanilla, Chocolate and Strawberry/Banana. With 26g of protein per 255-milliliter bottle, new and old users alike proclaimed that it was, “the best-tasting protein shake they’d ever had,” according to Cameron Robb, CEO.
Cameron says, “We really listened to what the loyal brand users wanted, and we made a few changes to address their needs while still maintaining the integrity of the original natural drink.” The improvements include a better-tasting shake, an increase in the protein from 15 grams to 26 grams, natural sweeteners that include stevia and agave and moving from drink boxes to modern-designed PET bottles.