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Coca-Cola Approves Two-for-One Stock Split

(News)

Eleventh split in stock's 92-year history.

Coca-Cola’s Isdell to step down as CEO in July

(News)

Muhtar Kent to succeed Neville Isdell as CEO in July 2008; Isdell to remain as Chairman until 2009 annual meeting

Coke set to launch coffee-cola fusion drink stateside

(News)

After launching in France earlier this year, Coca-Cola Blak will be available in the United States starting April 3.

Coke's chief marketing officer steps down

(News)

Coca-Cola's Chuck Fruit is stepping down as chief marketing officer, a move that follows a reduction in his clout earlier this year.

Enhanced water's popularity has many taking the plunge

(News)

Drink companies, including big players like Atlanta-based Coca-Cola, are interested in the enhanced water market because it is growing quickly and the margins are better than for regular bottled water.

State probes Coke-Nestlé calorie-burning drink claims

(News)

Connecticut's attorney general has launched an investigation into claims by Coca-Cola Co. and Nestlé SA that a new green-tea-based soft drink they are marketing burns calories, saying he is concerned the assertion may be misleading and based on "voodoo nutrition."

Soft drink industry weighs restrictions on school sales

(News)

With pressure from health advocates mounting, Coca-Cola, Pepsi and the rest of the soft drink industry are considering a voluntary ban on carbonated soft drinks in elementary and middle schools and restrictions on sales in high schools.

Fuze Reinvents the Juice Drink Experience

(Product)

Glacéau, a business unit of Coca-Cola Co., is introducing an improved line of Fuze flavored beverages that blend together the goodness of diverse fruity flavors and nutritional ingredients.

Odwalla Introduces Smoothies For Kids

(Product)

The Coca-Cola-owned company introduced a refrigerated line of lunchbox-suitable, not-from-concentrate smoothies that are conveniently packaged in easy-to-hold drink boxes.

July 2007 New Food Rollout

(Article)

This month's new product rollout features inulin-added cottage cheese from Kraft; new Chinese meals to go from General Mills; Dasani Plus from Coca-Cola; Del Monte's new energy drink Bloom; slow-melting Popsicles; and new Kettle Tortilla Chips.

Rollout: May 2007's Best New Products

(Article)

This month's new product rollout features bistro flatbreads from Stouffer's; a groundbreaking, sugar-free stick gum from Wrigley; Diet Coke Plus, a sparkling, calorie-free beverage with vitamins and minerals from Coca-Cola; Hershey's Antioxidant Milk Chocolate; a new instant oatmeal that feels ...

Coke, Cargill name new sweetener Truvia

(News)

Officials from Cargill Inc. and Coca-Cola Co. held a joint web conference May 15 to announce the electronic publication of peer-reviewed research that confirms the safety of their jointly developed zero-calorie sweetener, rebiana, which comes from the South American-native stevia plant.

Food companies fare well in reputation survey

(News)

Coca-Cola Co. moved up a notch to No. 2 and General Mills Inc., at No. 8, was the only other food company to crack the top 10 in the annual Reputation Quotient study by research firm Harris Interactive, Rochester, N.Y., and the Reputation Institute, New York.

Coke, Cargill team on new sweetener

(News)

Coca-Cola Co. and Cargill Inc. have teamed up to market a zero-calorie natural sweetener derived from the South American herb stevia.

BusinessWeek/Interbrand Unveils 100 Top Global Brands survey for 2006

(News)

Despite some slippage due to the public’s slackening demand for soda, Coca-Cola remained the No. 1 worldwide brand in the BusinessWeek/Interbrand 100 Top Global Brands survey.

September 2006 New Food Rollout

(Article)

Three Special K protein-fortified waters from Kellogg; Godiva Belgian Blends from Coca-Cola and Godiva Chocolatier; four varieties of Fresh Makes Veggie Pasta Salad Kits from Dole Fresh; General Mills’ Dora the Explorer Cereal; and Red Baron The Big Baron Pizza from Schwan’s Consumer Brands.

Coca-Cola Using More Corn-Based Sweeteners

(News)

Beverage manufacturer cites cost-cutting and expansion of contract-farming portfolio as reasons for using corn-based sweeteners.

Dasani Drops Flavor Enhancers Personalize the Taste Experience

(Product)

Hydration gets a boost with the zero-calorie liquid beverage enhancer that comes in four flavors: Strawberry Kiwi, Pink Lemonade, Pineapple Coconut and Mixed Berry.

Minute Maid Launches Fruit Punch and Strawberry Passion Flavors

(Product)

With real fruit juice, new juices are are excellent sources of vitamin C.

Simply Orange Juice Co. Puts The Squeeze On Cranberries And Mangos

(Product)

Simply Orange Juice Co. has introduced its latest offerings: Cranberry Cocktail and Simply Lemonade with Mango, both available in 59-oz carafes.

The Coca-Cola Co.

(Article)

Minute Maid Adds New Flavor To Its Soft Frozen Line

(Product)

J&J Snack Foods introduces Minute Maid Soft Frozen Orangeade.

Odwalla Garden Organics Debut

(Product)

Goodness personified with three servings of organic vegetables and fruit in each 12-oz. bottle.

Top 10 Power Brands of 2005

(Article)

Brands are the light, not the bulb. Here are our picks for those trademarks that have withstood the test of time and forged an emotional connection with consumers.

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