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Hostess Thinks Pink With Strawberry Cupcakes

(Product)

Hostess Brands adds Hostess Strawberry CupCake, a pink strawberry cupcake, to its line of squiggle-topped treats.

Consumers Show Preference for Innovative Flavors With Their Sunflower Seeds

(Product)

Boulder, Colo.-based Thanasi Foods LLC debuts Bigs, its first proprietary branded line of sunflower seed snacks, featuring jumbo-size sunflower seeds in a line-up of exciting flavors featuring co-brands.

Oberto Introduces All Natural Jerky Snacks

(Product)

Oberto Brands is reportedly the first major jerky brand to shift to an all-natural focus to respond to the consumer demand for better-for-you foods, particularly among grab-and-go packaged snacks.

GloryBee Foods Introduces a Honey Of A Redesign

(Product)

GloryBee Foods unveils its newly redesigned labels for its GloryBee Honey brand.

Kettle Launches All Natural Reduced Fat Potato Chips

(Product)

Kettle Brand offers its most popular flavors in reduced fat potato chip formulations.

Say Nuts To Holiday Flavors

(Product)

John B. Sanfilippo & Son's Fisher brand rolls out three scrumptious Fisher nuts and chocolates combos for the holidays.

Blue Agave Vitaminwater Makes for Strong Bones

(Product)

Lifestyle Brands is introducing Vitaminwater stur-D which claims to be the first enhanced water and juice beverage to include vitamin D and calcium.

Yoplait Lactose Free Yogurt Delivers Worry-Free Yogurt Indulgence

(Product)

Yoplait Lactose Free Yogurt is first lactose-free yogurt under the Yoplait brand.

Gum Technology Responds to Xanthan Pricing Issues with Gum Replacements

(Product)

Coyote Brand and Hydro-Fi Stabilizer blends incorporate functional, less expensive ingredients for food processors.

Smart Balance Blended Butter Sticks Taste Like Real Butter With Less ...

(Product)

Boulder Brands has introduced Smart Balance Blended Butter Sticks, a healthful blend of butter and Smart Balance Oil Blend.

Improve Security Through Food Packaging

(Article)

Emerging technologies can help create a package that safeguards products from tampering and protects your brand from counterfeiting.

Mom Brands Rolls Out Four Comforting Instant Oatmeal Varieties

(Product)

Oatmeal Raisin Cookie, Pomegranate, Very Berry and Classic added to flavor lineup and they include 22g of whole grains and flax seeds, ALA-Omega 3, fiber and calcium.

Voli Fruit-Flavored Vodka Debuts

(Product)

Voli Spirits LLC introduces Voli Light Vodka, a line of low-calorie fruit and fusion flavored vodka distilled from French wheat, pure spring waters and natural fruit flavors.

Breakstone's Introduces Greek-Style Sour Cream

(Product)

The first-ever national brand of Greek Style Sour Cream combines the texture and taste of traditional Breakstone's Sour Cream with authentic Greek strained yogurt.

Bel Brands Presents Five New Varieties of Laughing Cow Cream Cheese

(Product)

The Laughing Cow's Smooth Sensations Cream Cheese Spreads are packaged in convenient individually portioned wedges.

Single Serve Frozen Pizza Offers Sizzling Slice Of The Pie

(Product)

Schwan's Consumer Brands North America Inc. introduces Red Baron Pizza By The Slice, the first microwaveable slice of pizza that provides unbelievable pizza taste from the microwave in two minutes.

Packaging Performs in the Marketing Mix

(Article)

Promotional campaigns use packaging to deepen the consumer/brand relationship – even on the web.

Unilever SuperShots for Blood Pressure

(Article)

Unilever takes the Promise brand further down the heart-health road with SuperShots for Blood Pressure.

2007 Top 100: Corporate Profiles 26-50

(Article)

The 2007 top 100 food and beverage processing companies in the U.S. and Canada are profiled in this annual feature. Find company contact information, major brands, key executives and main product areas.

Store Brand Sales Increase By $5.4 Billion In 2008

(Article)

Sales of store brand products across the major U.S. retailing channels last year increased by $5.4 billion versus the prior year to reach a new all-time high of $74.2 billion.

Marketing 101 - The Final Chapter

(Article)

After about 100 columns, John Stanton is retiring. Will you take up his crusade against brand erosion and bean counters?

Metal Package Design Increasing in Popularity

(Article)

Cans, tins and even aluminum bottles are tackling new challenges in brand-building and functionality.

Brand extensions dominated in 2004

(News)

Packaged food sales were fairly flat in 2004 with few firms making any real headway, according to a new report from Information Resources Inc. Brand extensions dominated in the last year.

Kettle Brands Celebrates Its 30th Birthday By Unretiring Four Flavors

(Product)

The Birthday Collection brings four savory flavors out of retirement: Red Chili, Jalapeño Jack, Cheddar Beer and Salsa with Mesquite.

Hot Tamales, Mike And Ike Turning 60 and 70

(Article)

The Mike and Ike and Hot Tamales brands invite fans to join the celebration as they mark their 70th and 60th Anniversaries, respectively.

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