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Insight to Action: Accelerating profitable kosher aisle growth
Print pageThe scope of the study consisted of shopper card transaction data from 14+ food and drug retailers, with 10 million households over 5+ years. The contents include why consumers shop and what drives them, consumer perception of what kosher is and where it is shelved, and what factors influence consumer decision, trip-drivers and frequency.
File Size: 1.60 MB
File Type: PDF
