Trends for the next decade

Better for you foods, such as organic and light or low-calorie foods and beverages, will be among the fastest growing food trends over the next decade, according to NPD Group. Restaurant meals eaten at home and appetizers eaten as in-home main meals are also expected to be among the fastest growing food trends, according to a new report, A Look into The Future of Eating.

A ten-year forecast of eating trends based on generational influences, population, and trend momentum gathered from NPD’s 30-years of tracking America’s eating patterns includes growth in: Organic (41 percent); Restaurant meals eaten at home (20 percent); Light/Lite/diet/low calorie labels (18 percent); Salty/savory snack foods (16 percent); Easy meals, e.g. fruit, snacks as meals, yogurt, bars, etc. (16 percent); Appetizers eaten as in-home main meals (16 percent); Leftovers as end dish foods (15 percent); and Fresh as end dish foods (14 percent).
 
The NPD report also identifies the foods that will be declining over the next 10 years. Among the foods forecasted to decline are quick assembly lunch/dinner foods, which are dominated by sandwiches; certain breakfast foods; and side dish breads.


http://www.npd.com/