Messe Frankfurt Inc. and the Food Processing Suppliers Association (FPSA), organizers of Process Expo, shared that the biennial trade show would be rebranded with a new name and identity, as well as a tweak to the strategic vision, during Process Expo 2023 earlier this week in Chicago.
“It’s not just a name change, it’s carrying forward a new vision,” explained Constantin von Vieregge, president and CEO of Messe Frankfurt. “EATS will be the platform where innovation, collaboration and progress thrive to create a strong business, knowledge, and a growth-driven environment for the industry.”
EATS marks a pivotal shift in the innovative approach to expand the show. The event will structure itself around eight targeted areas: bakery, beverage, cannabis, dairy, pet foods, prepared foods, proteins and sweets.
It is anticipated that some of the unique features of Process Expo — such as the Women’s Alliance Breakfast, the Defeat Hunger campaign and the operating processing line demonstrations on the show floor — will continue with EATS as they have been popular with past attendees and exhibitors.
The first EATS show is scheduled for Oct. 28-30, 2025, at McCormick Place in Chicago.