Courtesy of The Kroger Co.
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Looking for More March Madness? Brackets on Food (and Dogs?) Have You Covered

March 20, 2025
In case you’re not tired of looking at brackets and making predictions, you can vote for beef dishes, dog breeds and snack foods too!

The NCAA’s annual March Madness — the Men’s (and Women’s) Basketball Tournament — begins officially today, and some consider it to be another sports-related “holiday” similar to the National Football League’s Super Bowl (which also has significant food and beverage connections, of course).

Millions have filled out their tournament brackets, trying to predict who will win it all. And for those of you who aren’t tired of looking at brackets, here are a few fun ones that we found — hosted by food and beverage companies or featuring food and bev products exclusively.

Have fun, but make sure your bosses aren’t looking over your shoulder — get back to work!

Certified Angus Beef’s Beef Bracket — That links to an image of the bracket, but you’ll have to head to CAB’s Instagram to participate, it says (though it doesn’t appear to have started yet, at the time this was published).

The Kroger Co. — Kroger has taken a shortcut to the “Elite Ate” Snack Bracket (the final eight teams in basketball tournaments are referred to as the Elite 8), highlighting snacks available at its stores. It doesn’t appear to have a voting mechanism, but it gives some ideas for snacks and says consumers can see what snack comes out on top.

Royal Canin (Mars Inc.) — Royal Canin asks, “Who Said Brackets Are Just for Basketball?” Well, the pet nutrition brand has unveiled its Ultimate Breed Showdown, where consumers can participate for a chance to win a $5,000 donation in their pet’s name to a preselected charity. Voting opens March 24.

About the Author

Andy Hanacek | Senior Editor

Andy Hanacek has covered meat, poultry, bakery and snack foods as a B2B editor for nearly 20 years, and has toured hundreds of processing plants and food companies, sharing stories of innovation and technological advancement throughout the food supply chain. In 2018, he won a Folio:Eddie Award for his unique "From the Editor's Desk" video blogs, and he has brought home additional awards from Folio and ASBPE over the years. In addition, Hanacek led the Meat Industry Hall of Fame for several years and was vice president of communications for We R Food Safety, a food safety software and consulting company.

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