Chobani Enters RTD Coffee Segment With $900 Million Acquisition of La Colombe
Chobani LLC is expanding into the coffee business, acquiring independent coffee roaster La Colombe for $900 million. La Colombe serves consumers in retail, cafes, foodservice and direct-to-consumer channels, and claims to be the only ready-to-drink (RTD) coffee company.
Part of deal involves buying out Keurig Dr Pepper's 33% stake in La Colombe, acquired just this past June for $300 million, by turning KDP's equity in La Colombe into Chobani equity -- how much was not specified. KDP will continue to support La Colombe, and possibly Chobani as well, through KDP's direct store delivery network and with Keurig K-Cup pods.
Chobani founder and CEO Hamdi Ulukaya, who on his own has been the majority owner of La Colombe, called the move the “next chapter of growth” for his company, known for its Greek yogurt, oatmilk and creamers. Chobani has “already made an investment in the coffee category with our creamers," he said.
Under Chobani’s umbrella, La Colombe will operate as an independent brand complementary to Chobani’s core portfolio. La Colombe’s RTD line has grown more than three times in the past five years, Chobani’s release said, and the company expects the brand to benefit through gaining access to underdeveloped channels like convenience retail. Chobani also expects to enhance La Colombe’s procurement practices and cost synergies, and also to elevate the operational performance of the brand.