Snack company Our Home’s acquisition streak is continuing as the calendar turns to September, with the company acquiring the ParmCrisps business from Hain Celestial Group, just a little more than a week after announcing the acquisition of the Pop Secret popcorn business from Campbell Soup Co.
ParmCrisps are high-protein, low-carb cheese crisps and snack mixes that were launched in 2017, the release from Our Home stated. Along with the ParmCrisps business, Our Home will inherit a production facility in York, Pa., in the deal.
The acquisition of ParmCrisps is not only the second deal Our Home has struck in the last couple weeks, but it’s also the fifth acquisition this year for the company. In January, Our Home purchased the RW Garcia and Good Health brands from Utz; three months later, Utz sold two additional snack processing plants to Our Home; and in May, Our Home added Sonoma Creamery to its portfolio.
Aaron Greenwald, founder and CEO of Our Home, said the combination of ParmCrisps with the Sonoma Creamery business “will drive tremendous IP and knowledge sharing, benefitting both brands, our retail partners and most importantly, our consumers.”
Hain Celestial Group, in its own release on the divestiture, said proceeds from the sale would be used to pay down debt. Wendy Davidsson, president and CEO of Hain Celestial Group, said the transaction “further simplifies our better-for-you portfolio and streamlines our supply chain.”
The sale fits with the company’s “Hain Reimagined” transformation plan, which turns the focus of the company toward growth in key brands across snacks, baby and kids foods, beverages, meal prep and personal care — while simplifying global operating footprint. The sale of ParmCrisps will reduce Hain’s manufacturing footprint and co-manufacturer network while also streamlining the vendor base, Hain said in the announcement.
Hain also sold cookie brand Thinsters earlier this summer as part of this strategy. Both Thinsters and ParmCrisps were acquired by Hain in December 2021 as part of the That’s How We Roll business acquisition.
