Packaging Solution Offers Extended Shelf Life for Premium Desserts

Oct. 6, 2009
Hefestus, Israel, launches Hefestus Gourmet – a packaging solution for composed and premium desserts. Hefestus Gourmet’s advanced technology enables dessert makers to pack a variety of delicate desserts and extend product shelf life significantly while maintaining its texture, appearance and mouthfeel without changes.According to a July, 2009, report by Innova Market Insight, the top positioning of new product launching in the desserts category is “no additives or preservatives” (21%). Hefestus Gourmet meets consumers demand for extended shelf life for desserts without using any additives or preservatives Hefestus Gourmet can combine many work stations’ versatility, change easily from one product to another and allow adherence to recipes while maintaining attractive appearance and freshness. Moreover, this technology saves costs, labor and keeps hygienic stations. Further, it increases marketing speed and flexibility.