Conagra Sells Peter Pan to Post Holdings

Conagra Brands has agreed to sell its Peter Pan peanut butter brand to Post Holdings – which already has been contract manufacturing the product. Price was not disclosed.

Peter Pan has a 100-year-old history and a diversified customer base across key channels, the companies said. All Peter Pan products currently are manufactured by 8th Avenue Food & Provisions, an affiliate of Post.

Under the terms of the agreement, Conagra will help transition the business to Post. The deal is expected to close in the first quarter of 2021.