Business Strategies / Wellness Foods

Fortune Brands Buys Bethenny Frankel's Skinnygirl brand

Source: FoodProcessing.com

Mar 23, 2011

also cited: CNN.com

Reality television start Bethenny Frankel has sold her Skinnygirl brand to Food Processing Top 100 lister Fortune Brands' Beam Beam Global Spirits & Wine unit.

The Skinnygirl brand is best known for its calories-per-serving, ready-to-drink margaritas which were developed by Frankel, who is a natural foods chef.

Read more about Frankel and Fortune Brands on CNN.com.