TreeHouse Cracks the Code on Keurig 2.0

By Dave Fusaro, Editor in Chief

Oct 14, 2014

TreeHouse Foods has developed a private label coffee pod it claims is compatible with Keurig Green Mountain Inc.’s 2.0 system – which was designed in part to thwart private label copies.

“We are particularly pleased to announce that we have successfully developed new single serve coffee products that will work in both existing and next generation coffee makers manufactured by the leading supplier of personal at-home brewing systems in the United States,” TreeHouse Chairman and CEO Sam Reed said in a second-quarter earnings report in August.

Meanwhile, TreeHouse continues to press a lawsuit filed earlier this year against Keurig Green Mountain, calling its new system anticompetitive and monopolistic.

Speaking of K-cups: Nestle USA’s Coffee-mate will be available in Keurig Green Mountain’s K-Cups this fall in the U.S. The pods will contain roast and ground coffee with creamer, the first such two-in-one offering. Parent company Nestle previously debuted Nespresso single-cup coffee pods.

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