Kellogg Names Executives for Future Cereal Spinoff

Aug. 24, 2022
Gary Pilnick, a 22-year veteran, named CEO of legacy Kellogg business

Gary Pilnick, a 22-year veteran of Kellogg Co. and one of the architects of its planned split into three separate companies, was named CEO of the future and yet-to-be-named North American cereal company. So was a handful of other executives.

Pilnick has been on the Executive Committee since 2003. He’s currently Vice Chairman, Corporate Development and Chief Legal Officer.

Other appointments:

  • Dave McKinstray (15-year veteran) to Chief Financial Officer; currently Vice President-Integrated Business Planning.
  • Sherry Brice-Williamson (10 years) to Chief Supply Chain Officer; currently Vice President-Global Food Safety and Quality.
  • Doug VanDeVelde (25 years) to Chief Growth Officer; currently General Manager of Kellogg’s U.S. Cereal business
  • Bruce Brown (25 years) to Chief Customer Officer; currently Vice President-Customer Strategy and Planning.
  • Shannon Bible (10 years) to Chief Transformation Officer; currently Senior Director-Strategic Initiatives.

All the appointments will take effect whenever the separation happens, which is expected by the end of 2023.

In June, Kellogg Co. announced plans to separate into three businesses, tentatively called Global Snacking Co., North America Cereal Co. and Plant Co. The split will “enable each business to unlock its full standalone potential,” Kellogg says.

Current Chairman and CEO Steve Cahillane immediately said he would lead the snack company. Officers for the plant-based food company, which includes the Morningstar and Incogmeato brands, have not been named.

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