Eat Just Wins $100 Million Investment for Asia Facility

Oct. 20, 2020
Investors will help the plant protein company establish a Singapore plant for Just Egg production in Asia.

Eat Just Inc., the former Hampton Creek Foods, today (Oct. 20) announced a partnership with an Asian consortium that will invest $100 million to help Eat Just build what they claim will be the largest plant protein production facility in Singapore.

Eat Just also is investing up to $20 million, in the process establishing a subsidiary, to be known as Eat Just Asia, to produce the vegetarian Just Egg analogue product for all of Asia. The consortium is led by Proterra Investment Partners Asia Pte. Ltd., an investment management firm focused on the food and agribusiness sectors. The government of Singapore and Singapore Economic Development Board also are helping out.

The partnership combines Eat Just’s proprietary protein separation technology with Proterra Asia team’s on-the-ground experience across the continent. Once built, the first factory will generate thousands of metric tons of protein, adding to existing large-scale protein facilities in North America and Germany.

In the U.S., Just Egg is available at major retailers and is sold to restaurants and other foodservice destinations through a partnership with Michael Foods, a subsidiary of Post Holdings and a processor of value-added egg. To date, Eat Just says it has sold the plant-based equivalent of more than 60 million eggs, saving 2.2 billion gallons of water, 8.7 million kg of CO2 and 14 million square meters of land.

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