Sargento’s Innovation Focuses on Big, Bold Flavors, Simple Ingredients
Rod Hogan, senior vice president of Innovation for Sargento, walks us through the development of the company’s new Natural American Cheese Slices product — a journey through the product pipeline that demonstrated the company’s commitment to a long-term view of the business and the category overall.
Hogan also explains how Sargento continues to focus on big, bold flavors and meaningful innovation to draw more consumers, especially among the younger generations.
About the Author
Andy Hanacek
Senior Editor
Andy Hanacek has covered meat, poultry, bakery and snack foods as a B2B editor for nearly 20 years, and has toured hundreds of processing plants and food companies, sharing stories of innovation and technological advancement throughout the food supply chain. In 2018, he won a Folio:Eddie Award for his unique "From the Editor's Desk" video blogs, and he has brought home additional awards from Folio and ASBPE over the years. In addition, Hanacek led the Meat Industry Hall of Fame for several years and was vice president of communications for We R Food Safety, a food safety software and consulting company.