Canada Fines Keurig Over Recyclability Claims

Jan. 10, 2022
The Canadian arm of Keurig Dr Pepper Inc. has been fined for making statements about the recyclability of K-Cups that government arbitrators found to be inaccurate.

The Canadian arm of Keurig Dr Pepper Inc. has been fined for making statements about the recyclability of K-Cups that government arbitrators found to be inaccurate.

Canada’s Competition Bureau ruled that Keurig Canada had misled consumers about the recyclability of K-Cups, its signature single-use coffee pods. The problem is that outside the provinces of Quebec and British Columbia, most municipal recycling programs don’t accept K-Cups. It also found that Keurig had advised consumers that the pods could be recycled if the tops were peeled off and the grounds emptied; some recycling programs require additional steps.

The Competition Bureau, a law enforcement agency of the Canadian government, fined Keurig Canada $3 million (US$2.37 million), plus an additional $85,000 (US$67,000) for the agency’s costs. Keurig Canada must also donate $800,000 (US$630,981) to a Canadian environmental charity, and publish corrections in print, online and on the packaging of its new brewing machines.

Sponsored Recommendations

Refrigerated transport services you can count on

Ensure product quality from origin to final destination with refrigerated shipping solutions from Schneider.

4 shipping challenges that a dedicated carrier can solve

Navigating the logistics industry is challenging. Find out how a dedicated transportation solution can solve some of the most common shipping challenges.

Dedicated lightweight solution maximizes bottled water payload

A leading bottled water company needed a carrier to transport water from 29 plants to retailers. The challenge? Handling over 46,000 pounds. Read the study.

Recipe for successful growth: Schneider’s dedicated fleet services helps bakery rise

Learn how a large bakery company complimented their private fleet with Schneider Dedicated freight services to increase freight capacity, amplify visibility & reduce costs.