Bazooka Candy Brands, a division of The Bazooka Cos. Inc., promoted two employees to vice presidents. Becky Silberfarb will be Vice President of Brand Marketing-Americas and Lizzy Mangold takes over as Vice President of E-Commerce and Innovation.
Silberfarb joined Bazooka Candy Brands in 2016 as a Brand Manager and most recently held the position of Senior Director of Marketing. She led marketing across all brands in the Bazooka Candy Brands portfolio including Ring Pop, Push Pop, Baby Bottle Pop, Bazooka and more. Prior to joining Bazooka Candy Brands, Silberfarb spent three years at Danone.
Mangold joined Bazooka in December of 2011 as an Associate Brand Manager. She has held various roles in brand marketing, international, innovation and e-commerce, culminating in her most recent role of Senior Director of Innovation and E-Commerce Marketing.