West Virginia Food Color Additives Ban Faces Lawsuit from Manufacturers’ Assn.

International Assn. of Color Manufacturers (IACM) says the legislation violates both state and federal constitutions, and targets the food color additives arbitrarily and irrationally.
Oct. 9, 2025

The International Assn. of Color Manufacturers (IACM) has filed a lawsuit seeking to strike down West Virginia’s law banning certain food colors and ingredients, saying the legislation violates the constitutions of both the state and the country.

IACM filed the suit in U.S. District Court for the Southern District of West Virginia, contending that the state’s law usurps the power of the FDA to make decisions about food safety, interferes with interstate commerce and causes economic harm to IACM members and their customers — without any substantiated or rational basis for the products being deemed unsafe.

“The statute arbitrarily and irrationally targets color additives no U.S. agency — state or federal — nor any court has ever found to be unsafe,” said John H. Cox, IACM general counsel. “IACM strongly supports the continued safe use of all FDA-approved color additives, including FD&C colors.”

The legislation covers FD&C colors such as Red No. 40, Yellow No. 5, Yellow No. 6, Blue No. 1 and Blue No. 2, among other color additives. It was signed into law in March 2025 by West Virginia Gov. Patrick Morrisey, and would take effect Jan. 1, 2028.

About the Author

Andy Hanacek

Senior Editor

Andy Hanacek has covered meat, poultry, bakery and snack foods as a B2B editor for nearly 20 years, and has toured hundreds of processing plants and food companies, sharing stories of innovation and technological advancement throughout the food supply chain. In 2018, he won a Folio:Eddie Award for his unique "From the Editor's Desk" video blogs, and he has brought home additional awards from Folio and ASBPE over the years. In addition, Hanacek led the Meat Industry Hall of Fame for several years and was vice president of communications for We R Food Safety, a food safety software and consulting company.

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