Eskimo Pie will become the latest major food brand to change its name due to concerns about racial insensitivity.
Eskimo Pie will become the latest major food brand to change its name due to concerns about racial insensitivity.
Dreyer’s Grand Ice Cream, the unit of Froneri that owns Eskimo Pie, announced last week that it will change the 99-year-old name of the chocolate-covered ice cream bar to “Edy’s Pie,” after Joseph Edy, one of Dreyer’s founders. Edy’s is already the name of a line of ice cream from Dreyer’s.
The company had announced in June that it intended to change the name. No timeline was given for the transition to Edy’s Pie.
"We are committed to being a part of the solution on racial equality, and recognize the term [Eskimo] is derogatory," Elizabell Marquez, Dreyer's head of marketing, told CBS News.
Navigating the logistics industry is challenging. Find out how a dedicated transportation solution can solve some of the most common shipping challenges.
A leading bottled water company needed a carrier to transport water from 29 plants to retailers. The challenge? Handling over 46,000 pounds. Read the study.
Learn how a large bakery company complimented their private fleet with Schneider Dedicated freight services to increase freight capacity, amplify visibility & reduce costs.
