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Instinct Pet Foods Cuts Ribbon on Phase One of Lincoln, Nebraska, Expansion

June 10, 2024
All phases of project are expected to be finished by March 2025 on the Center of Excellence facility in Lincoln.

Instinct Pet Foods has officially cut the ribbon on its new facility expansion in Lincoln, Neb., according to reports from local media there following a ceremony celebrating the grand opening of the “Center of Excellence,” or CoE, as Instinct is calling it.

The event celebrated the completion of Phase One of the project for Instinct, which has been producing freeze-dried and frozen pet food in Lincoln for more than two decades. The investment demonstrates the company’s commitment to producing these products as future demand rises.

The CoE expansion gives Instinct the ability to produce more raw pet food quickly in a facility that consolidates work from multiple locations to a single campus, reducing the company’s carbon footprint by 272,000 lbs. annually, the announcement noted. The facility is LEED Certified — one of the few pet food manufacturing plants in the U.S. to have achieved such a certification, the company said.

All phases of the project are expected to be completed by March 2025.

About the Author

Andy Hanacek | Senior Editor

Andy Hanacek has covered meat, poultry, bakery and snack foods as a B2B editor for nearly 20 years, and has toured hundreds of processing plants and food companies, sharing stories of innovation and technological advancement throughout the food supply chain. In 2018, he won a Folio:Eddie Award for his unique "From the Editor's Desk" video blogs, and he has brought home additional awards from Folio and ASBPE over the years. In addition, Hanacek led the Meat Industry Hall of Fame for several years and was vice president of communications for We R Food Safety, a food safety software and consulting company.

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