Courtesy of Stryve Foods Inc.
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Stryve Foods Names Former Frito-Lay Exec to Chairman Post

July 3, 2024
Kevin Vivian will be expected to guide the protein snacks processor toward profitability in its latest phase of growth.

Protein snack processor Stryve Foods Inc.’s board of directors has elected former Frito-Lay executive Kevin Vivian to be its new chairman of the board, effective immediately.

Vivian is expected to use his extensive consumer goods background and wealth of industry experience to help drive growth as the company continues its journey toward profitability, a release from Stryve Foods said. Vivian worked for PepsiCo for 32 years, with his final six years there as the senior vice president, National Account Sales, and vice president/general manager of Frito-Lay’s $4 billion immediate consumption business. Vivian expanded Frito-Lay’s business through innovation, expanded distribution and marketing.

Stryve Foods CEO Chris Boever explained that the company is “emerging from the first two phases of our transformation, in which we focused on food quality, brand renovation, maximizing value through productivity, portfolio simplification, enhanced unit economics, and ultimately creating a lean operating culture ready to drive quality growth.” Boever said Stryve’s next phase would center around reaching profitability through quality growth.

Vivian takes the chairman’s helm from Ted Casey, whom the company thanked for his leadership and contributions through the early years of its existence. Casey helped Stryve navigate through significant milestones and laid a strong foundation for the future.

About the Author

Andy Hanacek | Senior Editor

Andy Hanacek has covered meat, poultry, bakery and snack foods as a B2B editor for nearly 20 years, and has toured hundreds of processing plants and food companies, sharing stories of innovation and technological advancement throughout the food supply chain. In 2018, he won a Folio:Eddie Award for his unique "From the Editor's Desk" video blogs, and he has brought home additional awards from Folio and ASBPE over the years. In addition, Hanacek led the Meat Industry Hall of Fame for several years and was vice president of communications for We R Food Safety, a food safety software and consulting company.

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