Marcela Valladolid Brand Foods

Food Network host, top-selling cookbook author and hard-working mom Marcela Valladolid has teamed up with Safeway, Pleasanton, Calif., to create the Marcela Valladolid brand. The new Safeway-exclusive brand offers a wide assortment of quality and flavorful food products that make it easy for shoppers to bring home a real taste of Mexico.

"Growing up in Mexico, I know what real Mexican food is--and isn't," says Valladolid. "I'm passionate about holding on to my heritage and sharing it with family and friends, and cooking is a great way to do this. Now, together with Safeway, I am bringing millions of people my favorite Mexican foods and flavors, rooted in tradition, but made easier for our busy lives."

Valladolid worked closely with the chefs at Safeway Culinary Kitchens to create the line. The brand includes dozens of products across the store. For example, in the ready-to-cook refrigerated meat case, offerings include Al Pastor Pork, Ancho Chipotle Chicken and Carne Asada. Additional products range from thin and savory flour tortillas and authentic corn tortillas to snacks such as Chile Lime Flaquitos and Salsa Verde Tortilla Chips.

New Food Products
Product Type:
Packaged/Prepared Foods