Chobani Greek Yogurt Evolves in Form and Formulation

May 16, 2014
Chobani is expanding its product portfolio, with new products hitting the marketplace in June 2014.

Chobani LLC, New Berlin, N.Y., maker of America’s top-selling Greek yogurt brand, is making its most significant portfolio expansion in the company’s history with products hitting the marketplace in June. Bridging the breakfast gap between yogurt and grain products, Chobani Greek Yogurt Oats is chilled, hearty and satisfying, with creamy, authentically strained Greek yogurt mixed with fruit and whole grain steel-cut oats. It comes in four flavors: Apple Cinnamon, Banana Maple, Blueberry and Cranberry.

For people looking for a rich-taste experience, Chobani Indulgent is the brand’s first dessert product, mixing creamy full-fat Greek yogurt with all-natural ingredients in premium clear packaging for a decadent treat. Real cream, dark chocolate and ripe fruits meet in Banana Dark Chocolate Chunk, Dulce de Leche, Mint Dark Chocolate Chunk and Raspberry Dark Chocolate Chunk.

Made with only natural ingredients, no artificial growth hormones, low-fat plain Greek yogurt and fruit, Chobani Kids is a squeeze-tube snack high in protein and low in sugar. Flavors are Chocolate Dust, Grape, Vanilla and Watermelon. The company begins a seasonally inspired flavor program that taps into trends and emerging tastes. The limited flavors will refresh each season, kicking off this summer with Watermelon and Pink Grapefruit.