Nature Valley Brand Grows
Nature Valley, a brand of General Mills Inc., kicked off the New Year with a strong lineup of new products for breakfast and all-day snacking. Nature Valley Biscuits with Nut Butter is creamy peanut butter or almond butter sandwiched between two whole grain crunchy oat biscuits. Each serving offers 14g of whole grains.
New to convenience stores nationwide, the Nature Valley Sweet & Spicy bar combines the popular chewy granola bar recipe with a sweet and spicy flavor profile. Each bar is dipped in chocolate coating and mixed with dark chocolate chunks, nuts, seeds and cayenne pepper for a surprising spicy kick.
Nature Valley Roasted Nut Crunch, a product that made its debut in Canada, is an on-the-go, gluten-free bar made with roasted peanuts and sunflower seeds. In the cereal category, there’s new Baked Oat Bites, Chocolate Oat Clusters and Honey Oat Clusters, as well as Nature Valley Granola Crunch, which is a bag of bite-sized clusters that are great as is or in a bowl with milk or yogurt. Each resealable pouch includes the equivalent of more than 21 granola bars.