Organic Chopped Salad Kits Available in Four Blends
With year over year growth of chopped salad kits at 52 percent and 10 percent on organic packaged salads, it is clear that consumer demand for fresh, organic products is exploding, according to data from Ready Pac Foods. In response, the company is rolling out Organic Chopped Salad Kits, creating a new segment within the category.
The chef-inspired kits come in four blends: Caesar (romaine and radicchio with pita squares, Parmesan cheese and Caesar vinaigrette), Kickin’ Southwest (romaine, green and red cabbage, carrots, tortilla strips, Monterey Jack cheese and Southwest ranch dressing), Sweet Kale (kale, red cabbage, carrots, radicchio, cranberries, sunflower kernels and lite lemon poppy seed dressing) and Zesty Greek (escarole, endive, romaine, radicchio, carrots, feta cheese crumbles, herb-seasoned flatbread strips and Greek-inspired vinaigrette). With a suggested retail price of $4.99, the salad kits made their debut in Southern California Safeway stores and will be hitting the shelves of Target stores nationwide before the end of summer.
“The difference at Ready Pac Foods is our ability to continue to innovate after a long history of firsts,” says Tristan Simpson, chief marketing officer.
“Our culinary team is the best in the industry and we are proud of their work in providing these restaurant-inspired, convenient new salads.”